FREE FOCUS GROUP VIDEO: How Automotive DIYers Use the Web & Social Media

DOWNLOAD THE FOCUS GROUP VIDEO

INSIGHTS

We discussed all the aspects of our DIYer panel’s online habits that matter most to your marketing strategy. Learn how DIYers research brands and products, how they consume and evaluate content, how they use social media to make connections, and more from our in-depth discussions.

EXAMPLES

We asked our DIYer panelists about their favorite content creators, websites, and brands when it comes to buying and researching online. Find out what resources DIYers love most and why to learn what DIYers want from your brand. (Maybe you even made the list!)

CHAPTERIZED

Get the exact answers you’re looking for and save the rest for later with our chapterized video. Skip around to the topics that interest you with our short, convenient segment options, or watch the entire conversation without interruption.

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